The Motorcycle and Powersport Shows, Canada’s premier rider consumer shows, are set to take place in four major cities across the country. The circuit begins in Vancouver on January 17-19, 2025, at Tradex in Abbotsford. It then moves to Calgary for a three-day event from January 31 to February 2, 2025, at the BMO Centre in Stampede Park. The tour continues in Toronto from February 14-16, 2025, at the Enercare Centre in Exhibition Place. The series concludes in Montreal from February 28 to March 2, 2025, at the Palais des congrès de Montréal.

Each year, these shows attract over 130,000 motorcycle and powersport enthusiasts across Canada. With record sales over the past two years, both new and experienced riders are eager to return to in-person events and discover the latest offerings. According to the organizers, 86% of attendees have a full motorcycle license, and a significant portion—49%—plan to purchase a new powersport vehicle within the next two years. Importantly, all shows are manufacturer-owned, ensuring that attendees are there with a clear intent to buy.

For exhibitors selling motorcycles, riding gear, or related services, participating in these shows offers unparalleled access to riders of all styles, ages, and experience levels. If you are involved in the motorcycle or powersport industry and want to reach this passionate audience, you should consider joining this exciting circuit.

The organizers also emphasize that 26% of attendees would consider purchasing a zero-emission vehicle. This indicates a growing interest among enthusiasts for environmentally friendly options.

Stay connected with updates and news by following their social media channels or subscribing to their newsletter for exclusive information and promo codes for tickets.