Connecting Communities Bringing together the global media, entertainment, and technology community, IBC2024 welcomed 45,085 visitors from 170 countries to connect, showcase, and discover innovations. The event took place at the RAI in Amsterdam from September 12-15, 2024.

Across a bustling show floor and packed theatres, IBC2024 addressed critical trends and issues driving change across the media landscape. Key themes included AI, fighting disinformation in news, sustainability, 5G, cloud, esports, immersive experiences, OTT (Over-The-Top) services, and many more. Notable speakers at the conference included Andy Hood from WPP Chem Assayag and Christopher Jackson from the Olympic Channel.

The event also featured new show features such as the AI Tech Zone and the IBC Talent Programme. Additionally, IBC unveiled eight Accelerator projects and one Special Incubator project for its 2025 Accelerator Media Innovation Programme. These projects aim to address pressing issues in content creation, live production and distribution, audience engagement, technology integration, intelligent automation, sustainability, innovative ad-tech, connectivity, and other areas of emerging media R&D.

In terms of exhibition space and attendance figures for IBC2024:
- The show floor was packed with exhibitors.
- There were 14 Innovation Halls.
- The conference programme was comprehensive.
- The IBC Features section offered various engaging activities.
- The IBC Accelerators provided opportunities for innovation.
- The IBC Awards recognized excellence in the industry.

For those interested in attending IBC2025:
- Registration is open for the event scheduled from September 12-15, 2025.
- Opening hours are as follows:
- September 12: 10:30 - 18:00
- September 13: 09:30 - 18:00
- September 14: 09:30 - 18:00
- September 15: 09:30 - 16:00

Content topics covered at IBC include Adtech (Advertising Technology), Artificial Intelligence (AI), Cloud Computing, Connected Technologies (IoT), Immersive Technology (VR/AR), OTT & Streaming Services.

For more information on registration or to book a stand for IBC2025:
- Visit the official website or contact exhibition@ibc.org.