Floriexpo, North America's largest B2B event for the floral industry, is set to take place from June 5-6, 2025, at the Broward County Convention Center in Fort Lauderdale, Florida. This event is a unique opportunity for floral category vendors to connect with mass market floral buyers from supermarkets, chain stores, wholesale florist distributors, and online retailers. Spanning over 60,000 square feet of exhibits, Floriexpo offers a comprehensive range of floral products and services, including cut flowers and greens, potted plants, containers, plush items, technology, balloons, care and handling solutions, design tools, and more.
The expo attracts decision-makers such as VPs and category managers from mass market retailers who are looking to source new products from vendors like those participating in Floriexpo. Attendees can also expect to learn about the latest trends in the floriculture industry through educational programs featuring industry thought-leaders. Topics covered include merchandising trends, sustainability and eco-labeling, pricing analysis and cost-savings strategies.
Exhibiting at Floriexpo provides an unparalleled opportunity for vendors to meet hundreds of potential buyers face-to-face. Attendees can discover new products and services while making genuine connections with serious decision-makers from various sectors of the floral industry. The event is designed to help exhibitors showcase their latest offerings and gain valuable insights into current market needs.
In addition to the main exhibition days on June 5-6, Floriexpo also offers a variety of special events throughout the year. These events are designed to foster community among floral professionals and keep them updated on the latest industry news and advancements.
For those planning to attend or exhibit at Floriexpo 2025, it's important to note that the event has been targeted by fraudulent groups offering services such as travel arrangements and data services. It is strongly advised that attendees verify all vendor information through official channels before making any commitments.
With its focus on connecting vendors with key buyers in the mass market floral sector and its commitment to staying at the forefront of industry trends through educational programs and special events, Floriexpo remains a must-attend event for anyone involved in the North American floral industry.