MOTO CANADA, formerly known as The Motorcycle & Moped Industry Council, is a national, non-profit trade association established in 1971. Representing the interests of major motorcycle and scooter manufacturers, as well as their distributors and retail outlets, MOTO CANADA accounts for approximately 90 percent of all new on-road motorcycles and scooters sold in Canada. Funded by its members and industry partners, MOTO CANADA offers a range of programs and services to support the motorcycle industry.

MOTO CANADA's shows are designed to cater to riders of all styles, ages, and experience levels. These events provide a platform for fun, excitement, and discovery. For instance, one of their recent shows attracted over 3000 exhibitors and welcomed thousands of visitors across an expansive 50,000 square meter exhibition area. The event showcased the latest in motorcycle technology and trends, offering attendees a unique opportunity to explore the world of powersports.

To join this vibrant community or stay informed about industry news and events, interested individuals can subscribe to MOTO CANADA's newsletter or follow them on social media. With strong manufacturer support and innovative programming experiences, MOTO CANADA continues to grow its influence in the Canadian motorcycle industry.

For those interested in becoming part of this "voice" of the industry, there are opportunities to apply for membership. By joining MOTO CANADA, you can participate in policy submissions and gain early access to technical standards that shape the future of motorcycle manufacturing in Canada.