Primex 2025, one of Australia’s largest coastal-based agribusiness events, is set to take place from 15-17 May 2025 in the Northern Rivers region. This event, which celebrates the diverse facets of food and primary production, aims to connect the world’s leading brands and suppliers with the agriculture, forestry, fishing, and natural resources industry sectors. These sectors contribute significantly to the region’s economy, with a gross regional productivity of $1,549 million and an economic contribution of $2,788 million.

The event offers a unique Paddock to Plate experience, featuring producers, educators, innovators, chefs, students, exhibitors, and everyone in between. The Nourish program within Primex showcases the region’s locally produced foods and products, creating a connection between farmers and food enthusiasts. With over 50 days to go until the event begins, excitement is building as exhibitors prepare for this significant agricultural showcase.

Primex Industry Hubs cover a wide range of sectors including Nourish Food & Drink and Heavy Machinery Ag Machinery. Exhibitors can apply to exhibit in these industry hubs to reach their target audience. Partners such as Sunshine Sugar and Red Energy have expressed their satisfaction with previous Primex events. Vivien Miller from Sunshine Sugar noted that despite challenging weather conditions in 2024, they were still able to present their brand effectively to an engaged audience.

As part of the event planning process, exhibitors can access their Exhibitor Account through the online platform. The Primex site plan helps visitors navigate the exhibition area by providing information on exhibitor locations. With over 37 days remaining until Primex 2025, attendees can look forward to an exciting lineup of activities and exhibits.

In addition to showcasing latest innovations and technologies in agriculture and farming, Primex also features special pavilions such as the Agtech & Innovation Pavilion where companies like Cirrus will present their new SR Series G7 Australis Edition aircraft. As preparations continue for this significant agricultural event, visitors can stay updated through regular news updates and by following #PRIMEX2025 on social media.