The FastighetsMässan, held in Malmö from February 4-5, 2026, was a success, offering visitors an inspiring and fast-paced experience. Attendees had the opportunity to explore exciting product news, engaging seminars, and a delightful atmosphere on the exhibition floor. The event concluded with a promise to see everyone again in 2026.

The mässan covered a vast area of 6,000 square meters, providing ample space for visitors to explore various products and services. With a focus on sustainability, the mässan and Elmässan Syd are now SUSA-certified, demonstrating their commitment to a greener future. The Proptech-allén attracted many innovative companies offering digital solutions for the future of real estate.

During the mässan, prominent figures such as Stefan Ingves shared their perspectives on economic development. The event featured a full program with various talks and discussions.

The mässan also addressed the issue of fraudulent sellers by warning visitors about potential scams involving purchasing visitor lists from FastighetsMässan. Easyfairs and FastighetsMässan emphasized that they do not sell private data to third parties.

To enhance visitor experience, the mässan introduced an app called Easyfairs Nordic. This app will offer features such as live updates, scheduling of meetings, and personalized information about exhibitors visited. Visitors will receive an email inviting them to start using Easyfairs Nordic once it is launched.

For exhibitors, the mässan provided a dedicated area for solar energy companies in collaboration with Svensk Solenergi. Exhibitors could book their stands for two busy days with complete setup solutions offered by the organizers.

The Smart Badge technology was used during the mässan to provide digital information about visited exhibitors and share this information with them through the visitor's digital business card. This made it easy and environmentally friendly for visitors to track their interests during the event.

In summary, FastighetsMässan 2026 was not only a large-scale event but also focused on sustainability and innovation in the real estate sector.