The Saudi Entertainment and Amusement (SEA) Expo 2025 is set to take place from May 20 to 22, 2025, at Riyadh Front in Riyadh, Saudi Arabia. This event, which runs from 3:00 PM to 9:00 PM each day, promises to be a unique global experience for professionals in the entertainment and attraction industry. With over 20,000 visitors, more than 500 exhibitors, and over 100 speakers, the expo aims to unite industry leaders and spark inspiration through collaboration.

The event will feature various interactive show features, including the SEA Summit. This summit will bring together visionary leaders from the entertainment industry in Saudi Arabia to address key challenges and present innovative ideas. Attendees can gain exclusive insights and expertise from these industry influencers as they reveal the latest trends and share predictions.

In addition to the summit, there will be a VIP Networking Event designed for exclusive industry leaders. This event provides a sophisticated and relaxed environment for building valuable connections and fostering meaningful relationships. Whether you are seeking new business opportunities or exchanging ideas with peers, this platform is ideal for expanding your network.

The expo will showcase a wide range of brands under categories such as rides, water-related equipment & supplies, facility & grounds equipment, games & devices, family entertainment & amusement facilities, security equipment & safety consultancy, and food & beverage. These exhibits offer a comprehensive view of the latest innovations in the entertainment and attractions industry.

According to Matt Richman, VP Global Projects at TAIT (Summit Speaker), "SEA is the region's event industry highlights—this year’s best in size, scale, and visitors." Nizar Fakhoury, Executive Director of Royal Commission AlUla (Summit Speaker), echoed this sentiment by saying that it is an impactful expo that brings together industry leaders from entertainment under one roof.

Adham Badawy, General Manager of Entertainment Develop at Al Othaim – Exhibitor at SEA 2024 – expressed his excitement about returning to the expo next year. He stated that last year was successful and that this year promises to be even better.

To register for the expo or receive email updates about upcoming events, visit the official website. The event will also have sponsors including Platinum Sponsors and Strategic Partners. Registration is free for trade and industry professionals; however, visitors under age 18 are not permitted.

In summary, the Saudi Entertainment and Amusement Expo 2025 is an essential event for anyone involved in the entertainment and attractions industry. It offers a unique opportunity to connect with like-minded professionals from around the world while showcasing cutting-edge innovations in the field.