Every four years, Düsseldorf becomes the global hotspot for the printing and packaging industry. As the world's number one event for printing technologies, drupa stands out as a beacon of inspiration and innovation, offering world-class knowledge transfer and intensive networking at the highest level. It's where top international decision-makers gather to discuss the latest technology trends and discover groundbreaking developments.

The next drupa is scheduled from 9 to 17 May 2028, marking a nine-day event that continues to evolve with the changing needs and expectations of exhibitors and visitors. This trade fair, which is the world’s leading platform for printing technology, reflects the ongoing transformation of the industry. The event promises to be a hub for exploring new technologies and strategies that will shape the future of print and media.

One of the key areas of focus at drupa is automation and digitalization. The printing industry is facing significant challenges due to a shortage of skilled workers. However, automation and digitalization offer effective solutions for optimizing production processes and compensating for staff shortages. These technologies not only increase efficiency but also enhance competitiveness in an increasingly digital world.

Another exciting aspect of drupa is its exploration of functional printing. This technology is redefining manufacturing by enabling the creation of electronic components, smart surfaces, and even medical innovations. From printed solar cells to biosensors, functional printing is already shaping industries such as healthcare, energy, and electronics. The event provides insights into how this technology works and how it can be brought to market.

At PDC - the Label & Packaging Galaxy - packaging is more than just protection; it's a powerful communication tool. Smart materials, digital technologies, and interactive design allow brands to create engaging experiences at the point of sale and beyond. The Sustainable Media Production Galaxy focuses on climate protection, circular economy, and efficient resource use. Companies that produce sustainably enhance their appeal to customers and investors while reducing costs through optimized processes.

The Dialogue Marketing Galaxy at PDC Düsseldorf emphasizes personalization, intelligent data analysis, and real customer interaction. Brands that master targeted messaging can drive success and customer loyalty by knowing exactly when, where, and how to engage with customers.

In conclusion, drupa continues to be a must-attend event for anyone involved in or interested in the printing industry. It offers a platform for innovation, networking, and learning about emerging trends that will shape the future of print technology.