The largest event for the grain-based foods industry in the Western Hemisphere, IBIE, is jointly owned and produced by BEMA and the American Bakers Association (ABA), with support from the Retail Bakers of America (RBA). Held every three years in Las Vegas, this "working show" connects the global baking ecosystem, showcasing a complete range of equipment, supply, and ingredient solutions in 1 million square feet of space. Known for its efficiency in generating business, IBIE attracts 20,000+ baking industry professionals each year.
According to recent statistics, 32% of attendees do not participate in any other trade shows. An impressive 88% approve, specify, or recommend purchases at IBIE. Moreover, 93% of attendees are focused on discovering new products and services. With a significant portion of attendance coming from outside the U.S., representing over 100 countries, IBIE is a global platform for innovation and business growth.
For exhibitors, IBIE offers numerous benefits. Members save up to 30% on every square foot of space and receive exclusive priority space selection. Additionally, they can enjoy a 25% discount on attendee registration compared to non-members. The event's long-standing reputation as a place to see and buy the latest solutions makes it an ideal opportunity for reconnecting with target audiences and generating profitable leads.
The roots of IBIE can be traced back to the Roaring '20s when sliced bread was introduced and toasters were becoming popular. The first gas-fired ovens also replaced coal stoves in professional kitchens during this period. In 1920, just two years after BEMA was formed, an association called the industry together for a national exposition at Atlantic City's Million Dollar Pier. This event laid the foundation for an annual gathering that would eventually evolve into today's IBIE.