The Balttour in Riga is a leading tourism event in the Baltic States. Since its inception in 1994, it has established itself as an annual gathering for travel industry professionals. It is organized by the renowned Exhibition Company BT 1. The fair serves as a platform for presenting travel destinations and routes and offers ideal conditions for forging new business contacts and concluding deals. The exhibitor list at Balttour is diverse, including hoteliers, tourism organizations, travel agencies, transport companies, and tour operators. The themes of the fair vary but often focus on innovative travel options, the treasures of Latvia, travel gems in the Baltics, exceptional destinations and experiences, top offers, and road trips. Additionally, travel agencies, hotels, tourism organizations, authorities, as well as transport and financial service providers are represented. A distinctive feature of Balttour are the various conferences and seminars held during the fair. These provide additional insights and learning opportunities for the participants. The venue for Balttour is the International Exhibition Centre Kipsala in Riga, a modern and well-equipped exhibition site ideally suited for the size and significance of the fair. It offers ample space for the diverse exhibitions and activities that take place during the fair. Overall, Balttour is a highlight in the calendar of every tourism professional looking for new ideas, partnerships, and business opportunities in the Baltics and beyond. On the whole the organisers welcomed on the 3 days of the fair, from 03. February to 05. February 2023, about 293 exhibitors and 22865 visitors from 33 countries on the Balttour in Riga. The Balttour takes place annually, and therefore for the thirty-second time previsibly in February 2026 in Riga.