HAIR EXPO TOKYO, held in January as part of COSME Week TOKYO at the impressive Tokyo Big Sight, is a trade fair dedicated to the latest innovations and trends in the hair care industry. It provides a platform for manufacturers, distributors, and professional visitors from the hair and cosmetics sectors to discover new products and services and exchange information on current developments. The fair showcases a wide array of hair care products and technologies, including shampoos and conditioners, hair dyes, styling products, and solutions for hair loss. Notably, it features advanced hair tools and equipment, as well as customized services for private label products, which allow entrepreneurs to develop and establish their own brands. HAIR EXPO TOKYO is not just a marketplace but also a cultural showcase that reflects the close relationship between Japanese innovation and the global hair care industry. The fair attracts exhibitors and professional visitors from various fields, such as cosmetic stores, online shops, hair salons, and manufacturers of cosmetic and hair care products. HAIR EXPO TOKYO offers participants a valuable opportunity for networking, learning, and business expansion. Tokyo Big Sight, one of Japan's largest and most modern exhibition centers, is easily accessible due to its excellent transportation links. Its central location in Tokyo not only makes participating in the fair commercially attractive but also provides numerous opportunities to explore the dynamic culture and history of the city. The HAIR EXPO TOKYO will take place on 3 days from Wednesday, 14. January to Friday, 16. January 2026 in Tokyo.