The Motor Bike Expo, commonly known as MBE, in Verona is an annual international motorcycle fair held every January. Since its inception in 2009, it has become an integral part of the motorcycle world. Organized by Veronafiere, one of Europe's leading trade fair organizers, MBE showcases an impressive variety in the realm of motorcycle sports and beyond. MBE encompasses all aspects of the motorcycle universe. From production models to sophisticated custom builds, and high-performance racing machines – there is something for every motorcycle enthusiast. Additionally, it comprehensively covers topics such as tourism, motorcycle apparel, accessories, and design. The fair also serves as a platform for information on road safety, environmental protection, and traffic regulations. A special highlight of MBE is the World Championship in Custom Bike Building, an event that showcases the creativity and craftsmanship of the custom bike community. This championship attracts thousands of visitors annually and demonstrates the innovation and commitment of the motorcycle industry. Besides the exhibitions and competitions, the MBE Award is another noteworthy feature of the fair. This award recognizes outstanding achievements in various categories of motorcycle sports and industry, making MBE a key meeting point for professionals and enthusiasts alike. The venue of MBE, the Veronafiere fairgrounds in Verona, provides an ideal setting for this extensive exhibition. Veronafiere, known for its expertise in hosting international events, ensures that MBE runs smoothly and successfully each year, with a focus on both exhibitors and visitors. Overall, the Motor Bike Expo in Verona is not just a fair but a comprehensive experience that celebrates the passion for motorcycling while simultaneously promoting knowledge and innovation in the industry. On the whole the organisers welcomed on the 3 days of the fair, from 24. January to 26. January 2025, about 34 exhibitors and 170000 visitors on the MBE Motor Bike Expo in Verona. Visitors and exhibitors meet for the eighteenth time on the MBE Motor Bike Expo on 3 days from Fri., 23.01.2026 to Sun., 25.01.2026 in Verona.