The INDIGO trade fair, held annually at the Biswa Bangla Mela Prangan in Kolkata, is an event specifically targeted at denim factories and suppliers. As an international platform, it showcases the latest trends and innovations in the denim and jeans industry. The name "INDIGO" could symbolically represent the classic indigo dye traditionally used in jeans manufacturing, thus highlighting the deep connection of the fair with the denim industry. The fair is organized by S S Textile Media Pvt. Ltd., which has committed itself to gathering industry professionals from around the world. These include decision-makers from international purchasing houses, clothing manufacturers, and fashion and denim brands, as well as representatives from the supply industry, including weavers, knitters, and importers. At INDIGO, not only are traditional denim fabrics presented, but also the latest developments in high-tech materials, finishing and washing technologies, as well as dyes and chemicals. The fair thus offers a comprehensive platform for products and services related to the denim sector. Another highlight of INDIGO are the conferences and seminars with industry experts, as well as the presentation of the PRISM Awards, which honor innovations and excellent achievements in the denim industry. The fair attracts a professional audience from various sectors, including purchasing agents, clothing exporters, large retail chains, and multi-brand outlets. This reflects the economic and cultural significance of India's textile and fashion industry, particularly in a metropolis like Kolkata. INDIGO emphasizes the importance of Kolkata as a central hub for the textile industry, not just nationally, but also on an international level. The Biswa Bangla Mela Prangan is a centrally located and easily accessible venue in Kolkata, renowned for its modern facilities and excellent transport links. This location offers an outstanding infrastructure for an international event like INDIGO. The INDIGO will take place on 3 days from Friday, 23. January to Sunday, 25. January 2026 in Kolkata.