Museum Connections is an internationally renowned trade fair that takes place annually, focusing on the development and economic strengthening of museums, cultural institutions, and tourist destinations. The abbreviation of the trade fair's name reflects the connection ("Connections") between museums and the latest trends in technology, culture, and tourism. The venue is the renowned and easily accessible Paris Expo Porte de Versailles in the French capital, Paris. The fair is organized by ARTODAY Company, a significant player in the cultural and museum sector. The main topics of the fair include artificial intelligence, the digitization of museums, the transformation of cultural sites, sustainability, and cultural tourism. This thematic diversity is complemented by a wide range of products and services, including technical devices such as audio guides and payment systems, innovative software systems, and cultural products like souvenirs and fashion items. The significance of "Museum Connections" for Paris and France as a whole is considerable, as it positions Paris as a central hub for culture and tourism. Highlights of the fair include international conferences with renowned speakers, free consulting sessions with experts in areas such as Virtual Reality and retail, and the presentation of innovative solutions for museums. The exhibitors represent a variety of industries, including technology, retail, and culture. "Museum Connections" attracts a wide audience, from professionals and startups looking to establish themselves in the cultural sector to those interested in keeping up with the latest industry trends. The uniqueness of "Museum Connections" is evident in that it is not part of a series of fairs held in different locations. The Paris Expo Porte de Versailles exhibition center impresses with its excellent accessibility, both by car and public transport, making the fair an attractive meeting point for international visitors and exhibitors. The Museum Connections will take place on 2 days from Tuesday, 13. January to Wednesday, 14. January 2026 in Paris.