The China International Beauty Expo (CIBE) is one of the most prestigious trade fairs in the beauty and cosmetics industry, tracing its origins back to 1989. Organized and hosted by Guangzhou Jiamei Exhibition Co., Ltd., this annual event has become a pinnacle for professionals and businesses immersed in the dynamic world of beauty and wellness. One remarkable feature of CIBE is its flexibility in encompassing various cities across China, including Shenzhen, where it is held at the Shenzhen International Convention and Exhibition Center. This expo center is renowned for its modern architecture and state-of-the-art facilities, making it an ideal venue for international events and exhibitions. CIBE focuses on a wide array of products and services in the beauty industry. The main themes include cosmetic procedures, masks, medical beauty treatments, hair and nail care. The expo not only impresses with its diversity but also with the quality of the products showcased and the depth of the discussions and presentations held during the event. Besides a diverse range of products, CIBE is also known for its academic and commercial events, as well as high-end forums. These forums serve as platforms for exchanging knowledge and discussing current trends, technologies, and market opportunities through experts, scientists, and industry leaders. The opportunity for interaction and networking sets CIBE apart from other fairs in this sector. The fair attracts a broad spectrum of visitors, from industry professionals seeking top-notch products and services to academics and leading minds in the industry interested in current developments and trends. This diversity offers CIBE a unique opportunity for learning, sharing, and discovering new business opportunities. Overall, CIBE provides a comprehensive experience, presenting knowledge, innovation, and the latest developments in the beauty and cosmetics industry. It highlights China's growing significance as a global hub for beauty and wellness while simultaneously promoting trade and international cooperation. The China International Beauty Expo (CIBE) will take place on 3 days from Saturday, 27. December to Monday, 29. December 2025 in Shenzhen.