Since its inception in 2023, SIAL China has become a leading international food and beverage trade fair, held annually at the Shenzhen Convention & Exhibition Center in Shenzhen. The name SIAL stands for "Salon International De L'Alimentation", which translates to "International Food Exhibition". The event is organized by Comexposium, a global organizer of trade shows and conferences. The fair covers a wide range of topics, including baby food, organic and wellness products, dairy products, non-alcoholic and alcoholic beverages, meat, poultry, sausages, seafood, legumes, and grains. This diversity underscores its central role as a platform for innovation and trends in the food industry. At SIAL China, food manufacturers, dealers, importers, wholesalers, retailers, and representatives of institutional and commercial gastronomy showcase the latest products and services. Thus, the fair serves as an important gateway to the Chinese market and a platform for international companies aiming to establish themselves in this dynamic environment. Special features of the fair include numerous competitions and award ceremonies that honor outstanding innovations, including the SIAL Innovation Competition, the SIAL Chic and Tea Contest, and the SIAL Cup Barista Challenge. These events promote quality and innovation and provide a platform for exchanges between professionals and companies. As part of a global series of SIAL fairs, SIAL China plays a key role in the global food industry. Participants and exhibitors come from various sectors, including food production, gastronomy, and trade. The Shenzhen Convention & Exhibition Center offers modern facilities and excellent infrastructure, ideal for events of this scale and significance. The venue's accessibility further adds to the fair's appeal for both local and international attendees. The third edition of the SIAL China takes place on 3 days from Mon., 01.09.2025 to Wed., 03.09.2025 in Shenzhen.