The DPES Sign Expo China, held annually in Kunming, ranks among the world's leading trade fairs for the signage and advertising industry. It attracts a wide range of participants from both the local and international scene. Since its inception in 2016, the fair has steadily gained significance, now offering an extensive platform for showcasing the latest technologies and innovations in the field of visual communication. The event is organized by Guangzhou DPES United Network Technology Co., Ltd., which has evolved into a key player in the trade fair industry. The DPES Sign Expo covers a broad spectrum of topics, including digital printing, digital engraving, digital signage, and advertising materials. This diversity reflects the dynamic development of the industry and allows participants to learn about the latest trends and technologies, establish business relationships, and discover innovative solutions that could improve their business prospects. The focus of the fair is on products and services that can enhance efficiency and productivity in the advertising and signage industry. From advanced digital printers to precise digital engraving machines and interactive digital signage solutions, the DPES Sign Expo showcases the variety and innovative strength of the industry. A highlight of the fair includes live demonstrations, interactive workshops, and seminar series led by industry experts. These provide valuable insights into current market trends and challenges, as well as practical tips and strategies for implementing new technologies in businesses. The venue for the DPES Sign Expo is the Dianchi International Convention & Exhibition Center, one of the leading exhibition and convention centers in Kunming. It offers a modern, spacious environment for exhibitors and visitors, creating optimal conditions for the presentation. In summary, the DPES Sign Expo China is an outstanding platform for professionals from the advertising and signage industry to discover the latest innovations, network with industry peers, and explore business opportunities. With its wide range of topics and activities, the fair sets standards in the industry and significantly contributes to the promotion of innovation and growth. The DPES Sign Expo China in Kunming took place from Friday, 14. March to Sunday, 16. March 2025.