The Shanghai International Frozen and Chilled Food Exhibition, or SIFCE for short, is a renowned international trade fair for frozen and chilled products. Since its inception, it has established itself as a leading industry meeting point for manufacturers, suppliers, and buyers. The fair takes place annually at the Shanghai New International Expo Center (SNIEC) in Shanghai, China, and is well-known for showcasing product innovations and current trends. SIFCE is organized by the Shanghai Gehua Exhibition Service Co., Ltd., a respected exhibition company that manages numerous national and international events. At SIFCE, a wide variety of frozen and chilled goods are displayed. The product range extends from meat, fish, and poultry to fruits and vegetables, as well as wheat-based food and other flash-frozen items. The exhibitors represent diverse industries, including food manufacturing and processing, refrigeration technology, and packaging. The fair not only serves as a platform for product presentations but also functions as a forum for the exchange of expertise and networking among industry players. The main visitors primarily come from the retail sector, gastronomy, and the food industry, seizing the opportunity to learn about new products and services, and to forge business connections. Centrally located in the heart of Shanghai, the SNIEC is easily accessible by public transportation. With modern infrastructure and a wide selection of nearby hotels and restaurants, it provides the ideal setting for a successful trade fair event. After the fair, the many attractions and rich culture of Shanghai invite exploration. The SIFCE takes place annually, and therefore for the 17th time previsibly in February 2026 in Shanghai.