The "Pesca & Companhia Trade Show," established in 2007, has become the leading platform for outdoor sports in Latin America. The acronym "Pesca & Companhia" means "Fishing & Company" in Portuguese and highlights the fair's focus on fishing and outdoor activities. The event is held annually at the Anhembi Centro de Eventos in São Paulo, a strategically located venue in the north of the city. This center is known for its excellent connectivity to major transport routes, facilitating access for visitors from various regions. The fair is organized by "Pesca & Companhia", an organization dedicated to promoting networking and business opportunities in the field of outdoor activities. It showcases a wide range of products and services, from fishing equipment and boats to shooting gear and general outdoor accessories. The main categories of the "Pesca & Companhia Trade Show" include fishing gear such as rods, reels, lines, baits, and other accessories, boats and watercraft, shooting equipment and accessories including rifles, pistols, and ammunition, as well as camping and outdoor gear like tents, sleeping bags, and portable cooking devices. Outdoor electronics and technology, such as GPS devices and weather stations, are also featured. The fair holds particular significance for São Paulo and Brazil, as it is the only specialized event of its kind in Latin America. It provides a platform for local and international exhibitors to present innovations and trends. Exhibitors primarily come from the fields of sports fishing, boat building, and outdoor equipment. The visitors are mostly professionals from these industries, as well as enthusiastic amateurs interested in the latest products and technologies. The Anhembi venue is not only easily accessible but also capable of accommodating a large number of visitors, making it an ideal location for large-scale events. Its excellent location and state-of-the-art facilities make it an attractive meeting point for industry experts and enthusiasts alike. The Pesca & Companhia Trade Show takes place annually, and therefore for the eighteenth time previsibly in March 2026 in Sao Paulo.